Brand
on
What a brand is
A logo is what people see. A brand is who they meet. We start with who you are, then how you sound and only then how you look, so every choice has something to express.
By Nick & Robin
Strategy and identity, from first session to rollout
Brands we made
Meet three of them.
A bus travel brand built around getting from A to B, an outreach team that refuses to push and a wine that swapped the bottle for a box. Each brand started with who they are.
Logo in motion
01 / 03
Rentabus
Brand from scratch, 2024
The A is an arrow. From A to B.
Product film
01 / 03
nrds
Rebrand and website, 2025
A speech bubble that doesn’t shout.
Our approach
From first session to full rollout
01
Uncover your edge
Brand sessions that put your positioning, your audience and your story on the table. The answers become the brief. Not a mood board.
Positioning
Audience
Core message
02
Build your identity
Logo, typography, colour and imagery, designed as one system. Clear enough that anyone on your team can use it without asking.
Logo
Typography
Colour
Imagery
Brand guidelines
03
Roll it out everywhere
Templates, stationery, decks and ad formats, plus photography and film in the same visual language. On launch day it all looks like one brand.
Templates
Stationery
Decks
Photography
Film
What we make
What you can ask us for
The whole identity or one part of it. Each piece is made to fit the others, so you can start small and add to it later.
01
Strategy
Positioning, audience and core message. The direction your brand grows from.
02
Research
Your market, your competitors and your audience, so every choice after this is an informed one.
03
Logo design
A mark that is distinctive, scales to any size and still feels right in five years.
04
Identity design
Typography, colour and components as one system, consistent on every touchpoint.
05
Photography & film
Brand shoots of your people, spaces and products, edited to match the identity.
Next chapter
Brand is chapter one.
An identity needs somewhere to live. Drag through the three chapters and watch the same parts turn into a website, and then into leads.
01 Brand
First, the brand.
A logo, a typeface, colours, imagery and a tone of voice. Separate parts on a brand board, until they have somewhere to live.
You are here
02 Build
Then we build it.
The same parts become your website: the logo in the navigation, your voice in the headline, the colour on the button. Built in Webflow by the people who designed them.
Who you work with
Two people, start to finish.
No account managers and no handover between departments. The two people in your first session are the two people who deliver the last file.
Nick Bazuin
Strategy and sessions
Robin Busch
Identity and design
01
Uncover your edge
Brand sessions to surface your positioning, your audience and the story only your company can tell. The answers become the brief.
02
Build your identity
Logo, typography, colour, imagery and the visual system that holds it together. Sketched on paper first, then drawn for every format.
03
Roll it out everywhere
Templates, stationery, decks, ads and guidelines, plus the photography and film to go with it. One coherent brand, from the website to the wall.
Let's talk branding
Curious what a stronger brand could do for your business?
Tell us where you are and where you want to go. No obligations, just an honest conversation. We get back to you within one day.
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